You’ve probably heard, Pepsi’s latest ad with Kendall Jenner tanked. Actually tanked isn’t the right description as it’s not like they didn’t get anyone to see it. The ad went viral, but only because they majorly cocked up and people were, quite rightly, outraged by...
What Clients Really Want (And The S**t That Drives Them Crazy)
The The Essential Insider’s Guide on How to Create Great Client Relationships